Beauty Headlines

Meet #YoliGlo, Facialist to the YouTube Beauty Set

Influencers wear a lot of makeup — and when they need to take it off, they call #YoliGlo.
Yolanda Mata, who goes by Yoli or YoliGlo (also her Instagram handle), is the go-to aesthetician for YouTubers such as James Charles, Patrick Starrr, Desi Perkins, Jeffree Star and the Dolan Twins.
Based in Los Angeles, she’s developed a host of industry clients as well, including celebrity makeup artists Mario Dedivanovic, Daniel Martin and Matthew VanLeeuwen, and hairstylist Mark Townsend — and that’s not to mention her Hollywood clientele, who she prefers not to name. But it’s remedying the skin of YouTubers, who have a specific set of skin-care needs thanks to heavy makeup and hot lights, that have elevated Mata to her own influencer status — she counts 86,500 followers on Instagram.
Mata’s method is about healing the skin, she says, and involves a lot of manual facial massage and lymphatic drainage to get her signature “YoliGlo.” Working with influencers, she’s had to employ more of a “literal deep cleaning” approach to get all that makeup off. Makeup concepts such as baking were once foreign to Mata, and the amount of product that influencers, especially YouTubers, use in a day was particularly shocking —

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Via:: https://wwd.com/beauty-industry-news/beauty-features/yoliglo-facialist-youtube-1203088628/

      

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EXCLUSIVE: Sephora Builds Lower-priced Skin-care Offering With the Inkey List

The Inkey List is launching at Sephora.
The brand, started by the fast-beauty firm Be for Beauty, sells low-priced skin-care products with simple names, like Retinol Serum, Vitamin C Serum, Turmeric Moisturizer and Squalane Oil. The company’s products are priced under $15.
The Inkey List will hit Sephora online April 19, before entering 285 stores starting on April 26, the brand confirmed.
The launch underscores Sephora’s continued interest in entry-price point prestige skin-care products. The retailer launched The Ordinary, which started the concept of technically named single-ingredient products at affordable price points, in January. The store also sells a private-label skin-care line with products like Cleansing Wipes, $3, Face Masks, $6, and Triple Action Cleansing Water, $12.
With the Sephora launch, Inkey plans to target mostly makeup customers who aren’t yet using serums, as well as skin-care enthusiasts “who crave the next thing,” according to Be for Beauty cofounders Colette Newberry and Mark Curry.
Right now, Inkey is sold through Cult Beauty, Feelunique and other retailers, but the Sephora launch is expected to solidify the brand’s expansion into the U.S.
Be for Beauty launched in 2017 with a plan to bring entire brands to market quickly, rather than simply products. The business has also developed brands

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Via:: https://wwd.com/beauty-industry-news/skin-care/exclusive-sephora-builds-lower-priced-skin-care-offering-with-the-inkey-list-1203086940/

      

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Why Amazon’s Private Label Beauty Brand Matters

Amazon has launched private-label beauty, and U.S. retailers need to be paying attention.
Amazon’s first private-label skin-care line, called Belei, has 12 stockkeeping units that hit all major trends: free-from, earth-friendly packaging and affordable price points, said Wendy Liebmann, chief executive officer at WSL Strategic Retail.
“They have ticked a lot of boxes in terms of hot trends,” she noted. And while they may not have nailed it in terms of branding — Liebmann referred to the line as “generic” and compared it to Target’s private-label efforts 15 years ago — it’s likely the hordes of shoppers that are already on Amazon will be willing to give it a go, she said.
She cautioned that for Belei to last it will need a distinct brand identity, plus the levels of in-house brand support found at places like Sephora or Boots.
“Can they do business? Of course they can, it’s Amazon,” Liebmann said. “The beauty world has become so fragmented and shoppers are so informed and smart about what’s out there, and also willing to expand their interests and try new things. If I’m Ulta, if I’m Sephora, if I’m anybody who is selling beauty as a retailer, I’d be foolish not to pay attention.”
It

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Via:: https://wwd.com/beauty-industry-news/beauty-features/why-amazons-private-label-beauty-brand-matters-1203088731/

      

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SoulCycle x CBD: Lord Jones Adds SoulCycle to Distribution

SoulCycle is taking CBD for a spin.
The cult fitness studio is now stocking Lord Jones High CBD Formula Body Lotion, $60, in all 85 studios and online. The lotion aims to provide anti-inflammatory benefits to users.
The partnership is something Lord Jones founder and chief executive officer Robert Rosenheck called “a meeting of the minds.”
“SoulCycle is a visionary company and has built a fiercely loyal community believing in the holistic benefits of self-care from the inside out. This concept aligns beautifully with our mission to mainstream the health and wellness benefits of CBD,” Rosenheck said.
This isn’t SoulCycle’s first beauty collaboration — the chain also partnered with Le Labo for its locker room toiletries back in 2017. SoulCycle has several merch collaborations under its belt, too, including apparel with Tory Sport and Champion.
SoulCycle’s founding instructor Laurie Cole said she found Lord Jones on Instagram.
This is not Lord Jones’ first fitness partnership — the brand previously partnered with Equinox for various wellness events.
Lord Jones has been at the forefront of the CBD boom, attracting celebrity users and expanding into Sephora in 2018. Later this year, the brand will open a cannabis boutique inside The Standard Hollywood hotel in West Hollywood, Calif.
For more from

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Via:: https://wwd.com/beauty-industry-news/beauty-features/soulcycle-x-cbd-lord-jones-adds-soulcycle-to-distribution-1203087387/

      

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Aldi v designer beauty brands: can a £5.99 foundation compete with the £183 version?

By Anna Hart

The discount supermarket’s makeup and skincare range unashamedly apes Yves Saint Laurent, Elizabeth Arden and other labels. We put five copies of cult favourites to the test

If there’s one thing better than a cult beauty product, it is a cheap “dupe” of that high-end favourite. Brands such as Beauty Pie are built on the premise of perfectly replicated designer cosmetics, but this week, all the buzz is about Aldi’s growing line of beauty products that unashamedly ape big brands including Yves Saint Laurent, La Prairie, Glamglow, Benefit and Elizabeth Arden.

The packaging is deferentially worse than the original potions, but similar enough that beauty junkies can immediately identify the pricier product being imitated; even Elizabeth Arden’s Didot Light Roman font is expertly replicated on Aldi’s £3.99 version.

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Via:: https://www.theguardian.com/fashion/shortcuts/2019/mar/20/aldi-beauty-dupes-makeup-designer-brands-reviews

      

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Amazon Launches Private Label Skin Care

Amazon is now selling its first private-label skin-care brand in the U.S.
Called Belei, the line has 12 products that are meant to provide a value-oriented skin-care routine, priced between $9 to $40. The lineup includes Micellar Facial Cleansing Wipes, several serums, including Ferulic Acid + Vitamins C and E, and several different types of moisturizer.
Another Amazon private label, Solimo, makes a range of personal care, beauty and household products, but Belei is Amazon’s first dedicated private-label skin-care line.
“The inspiration for the line is really taking a no-nonsense approach to beauty products,” said Kara Trousdale, head of beauty for private brands at Amazon, in an interview with WWD, noting that the company created Belei with well-known ingredients, including Hyaluronic Acid, Vitamin C and Retinol.
The products are exclusive to Amazon and do not contain parabens, phthalates, sulfates, fragrance and are not tested on animals. The bottles are made of post-consumer recycled resin and packaging is recyclable.
Trousdale declined to comment on the company’s roadmap in terms of developing other private label beauty lines or building out Belei’s product count further or the marketing strategy for the brand, though she did note that several influencers were at Belei’s press preview on Tuesday in New

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Via:: https://wwd.com/beauty-industry-news/skin-care/amazon-launches-private-label-skin-care-belei-1203088045/

      

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Big yellow maxis: all hail this year’s most uplifting look

By Jess Cartner-Morley

Long yellow dresses were the hit of the spring catwalks. Now, from the red carpet to the high street, they look set to last the summer

There is only one way to make an entrance this spring, and that is in a yellow maxi. That’s right – maxi, not taxi. What you are looking for is a new-season dress, in supersized sunshine.

The long yellow dress was the left-field hit of the spring catwalk shows. Alexa Chung had a modern tea dress in yolk yellow, perfect for wearing to the pub for someone’s birthday with flat jelly shoes. Carolina Herrera had a dress the exact same colour, but this time a formal off-the-shoulder gown, for the woman whose social life consists of “events”. There were yellow dresses at Erdem and Givenchy, Moschino and Oscar de la Renta. And the outlook is bright, because, for next season, the look continues to be major at London fashion week: incoming highlights include a fluid halter neck in Easter chick yellow at Halpern, and a Creme-Egg-yellow day dress to just above the ankle at Emilia Wickstead.

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Via:: https://www.theguardian.com/fashion/2019/mar/20/fashion-big-yellow-maxi-dresses-spring-catwalks-red-carpet-to-high-street-summer

      

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Kat Von D Beauty Taps “Orange Is the New Black” Star Jackie Cruz as First Celebrity Face

The female inmates on Netflix prison drama “Orange is the New Black” might be famous for their make-unders, at least by Hollywood beauty standards, but there’s one product that has always been on set: Kat Von D Beauty’s Tattoo Liner. Not only does it give the show’s character Marisol “Flaca” Gonzales her signature cat eye with tear drop, it created an opportunity for the star that portrays her, Jackie Cruz.
On April 19, the Latina actress, musician and influencer will become the face of Kat Von D Beauty’s new, vegan, cruelty-free, volumizing Go Big or Go Home mascara. It’s the first foray into the cosmetics biz for Cruz, who has built an Instagram following 1.5 million strong with behind-the-scenes posts from “OITNB” (including in-jail DIY makeup tutorials with costar Diane Guerrero that went viral), Hollywood red carpet glam shots and downtown L.A. deli stories.
The Dominican-American talent has also emerged as a voice for inclusion in Hollywood, appearing in the documentary “This Changes Everything” about gender disparity, rallying fans on social media and through her music. Her self-produced album “Hija de Chavez” drops next month, with songs in Spanish and English about women who have inspired her, including her grandma Melba, from

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Via:: https://wwd.com/beauty-industry-news/beauty-features/kat-von-d-beauty-taps-jackie-cruz-as-face-of-new-mascara-1203083426/

      

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Lenny Kravitz: ‘I wore a red suede tunic suit – I knew I was taking a risk’

By Interview by Leah Harper

The musician explains how the outfit he wore in the Are You Gonna Go My Way video made him feel powerful and beautiful, and set him apart from every other 90s performer

In the video for Are You Gonna Go My Way, I wore a red suede tunic suit: a pair of trousers with a long sleeveless top that reached almost to the floor, with buttons from the collar all the way down. We paired it with big platform boots, and I would wear the whole thing for rehearsals to get used to playing in it. The first time I put it on, it felt amazing. It felt powerful and beautiful and ceremonial, and it was perfect for the video.

At the same time, I knew that I was taking a risk. It was very different from what anybody was wearing at that time, in 1993. But people loved it, and when that video came out, it broke down walls. It was the perfect song with the perfect image and it blew up.

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Via:: https://www.theguardian.com/fashion/2019/mar/20/lenny-kravitz-i-wore-red-suede-tunic-suit-taking-risk

      

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Helena Rubinstein Exhibit Opens in Paris

PARIS — Helena Rubinstein’s beauty adventure — buoyed by her belief that beauty helps emancipate women — is the subject of a new art exhibition that opens Wednesday at the Museum of Jewish Art and History here.
“L’aventure de la beauté,” which is on through Aug. 25, marks the first time an exhibit devoted to Rubinstein has been mounted in France.
She is best known to most for the Helena Rubinstein beauty brand, which she built into a powerhouse and is now owned and run by L’Oréal, and her high-profile rivalry with Elizabeth Arden. But at Paris’ Jewish Museum, the exhibition, an abridged version of which was shown in Vienna, raises the curtain on Rubinstein’s deep involvement in the arts and architecture as a collector of works by the likes of Pablo Picasso, Fernand Léger and Georges Braque, and her love of fashion. She had a penchant of sporting creations by designers such as Yves Saint Laurent, Poiret, Balenciaga, Chanel and Dior.
The exhibition is organized into geographical sections themed by cities that were important to the entrepreneur and key to her development. It springs to life with more than 300 objects, including documents, photographs, prints, paintings, sculptures, tapestries and beauty products that

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Via:: https://wwd.com/beauty-industry-news/beauty-features/helena-rubinstein-exhibit-opens-in-paris-1203087588/

      

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Glossier Reaches $100M, Raises $100M

Glossier — which reached $100 million in sales in 2018 — has raised $100 million in a Series D round.

A tube of lip balm selling for $12 is one of Glossier’s most popular products.

The funding was led by Sequoia Capital, a venture firm that is also invested in Charlotte Tilbury, with participation from Tiger Global Management, Spark Capital and existing investors Forerunner Ventures, Thrive Capital, IVP and Index Ventures.
The business has also appointed tech veteran Vanessa Wittman chief financial officer, following the departure of Henry Davis, who served in the role for roughly five months after a much longer stint as president and chief operating officer. Wittman has served as cfo for companies like Oath, Dropbox, Motorola Mobility and Marsh & McLennan.
Glossier has hired Edith Chen as vice president of supply chain operations, and Nick DeAngelo as vice president of operations. Chen joined from LF Beauty, part of Li & Fung, and DeAngelo joined from Jet.com, now owned by Wal-mart.
Glossier founder and chief executive officer Emily Weiss was not made available for interviews Tuesday, but reiterated the company’s stance on the importance of owning its distribution channel and relationships with consumers in a company statement.
Those points were also crucial to

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Via:: https://wwd.com/beauty-industry-news/beauty-features/glossier-reaches-100m-raises-100m-1203087253/

      

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Fleabag dressing: how the Phoebe Waller-Bridge character became a style inspiration

By Jess Cartner-Morley

Lace-up shoes and sixth-former clothes wouldn’t normally scream great style, but the leading woman – and her fabulously dressed supporting cast – in the BBC sitcom are just as fashionable as they are funny

For all its gleeful bad taste, Fleabag has become ridiculously chic. The third series opened with Phoebe Waller-Bridge in the ladies’ loo of a smart, Ivy-ish London restaurant, wearing a truly excellent black evening jumpsuit. Clean-lined and long-legged with the kind of dramatically wide, daringly deep neckline that requires good posture and tape and a leap of faith, but is totally worth it. Instantly obsessed, I lost an hour that night, attempting to “source” said jumpsuit. I thought it might be the London label Galvan, which makes excellent jumpsuits and has dressed Waller-Bridge before, but it isn’t. I found someone on Twitter who thinks she bought that jumpsuit from Topshop in Manchester two years ago, at which point even I had to admit the fashion trail had gone cold.

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Via:: https://www.theguardian.com/fashion/2019/mar/19/fleabag-dressing-how-the-phoebe-waller-bridge-character-became-a-style-inspiration

      

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For the First Time in Nine Years, Birchbox Changes Subscription Prices

Birchbox, which started the beauty box craze in 2010 with a $10 subscription program, is changing its prices.
“If you’re more committed to us, then we can give you more for less,” said Katia Beauchamp, Birchbox cofounder and chief executive officer.
New monthly and three-month subscribers will pay $15 per month, while existing customers will pay $13. New six-month customers will pay $14 per month, while existing six-month subscribers will pay $12.50, and new yearly subscribers will pay $13 per month, while existing subscribers will pay $12. The changes go into effect March 29 for new subscribers, and June 1 for existing subscribers.
Birchbox said the pricing shift is partially due to an increased cost of doing business, in part because of USPS rates, but also part of a larger plan to invest more in customer experience. This year, the business plans to roll out customization options, a learning that Beauchamp said came from Birchbox Select, a $15 box program tested in 2017.
With this generation of customization, box subscribers will be able to pick a sample, select from themed feature boxes or opt out of having a box at all in favor of more points, which can be used to shop for full-sized

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Via:: https://wwd.com/beauty-industry-news/products/for-the-first-time-in-nine-years-birchbox-changes-subscription-prices-1203085810/

      

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Coyote fur is a booming fashion trend. But is it ethical?

By Daniel McGraw in Kidron, Ohio, and Dream McClinton in New York

The pelt trade is thriving thanks to a fad for Canada Goose parkas, but animal advocates are calling for a boycott

Colton Morris, 28, knelt on the concrete floor of a warehouse in rural Ohio, carefully combing the fur on a pile of coyote pelts with a wire brush before putting them up for auction. A sunny but chilly morning greeted him and around 150 other buyers and sellers at the event in the small settlement of Kidron, about 60 miles south-west of Cleveland. There was mink, raccoon, fox and beaver fur on sale. But the biggest draw was coyotes.

The coyote fur trade is booming, largely driven in the US by the fad for Canada Goose parkas, which shows no sign of flaming out.

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Via:: https://www.theguardian.com/fashion/2019/mar/18/coyote-fur-fashion-trend-ethical-questions-animal-rights

      

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Launchpad: Five New Spring Hair Releases

As the prestige hair category continues to boom — up 23 percent for the 12-month period ended in January, to $724.2 million according to the NPD Group — brands are churning out product launches to keep customers interested.
Living Proof Color Care

Living Proof Color Care Whipped Glaze.

Living Proof is making its first venture into color care with the launch of four stockkeeping units — a Color Care Shampoo, $29, Conditioner, $29, and two shades of Color Care Whipped Glazes, $29 (a lighter purple for blondes, and one for darker hair tones). The system is meant specifically to keep color from fading while targeting hair health. The line launches on Living Proof’s web site on March 19, and is expected to hit Sephora, Ulta Beauty and salon shelves in mid-April.
Oribe Moisture & Control

Oribe Moisture Control Deep Treatment Masque

Oribe is making its first official venture into tightly coiled hair with its Moisture & Control line. The brand brought in Stacey Ciceron, a textured hair educator and consultant to create Styling Butter Curl Enhancing Crème, $46, Priming Lotion Leave-In Conditioning Detangler, $38, Curl Gelée for Shine & Definition, $44, Moisture & Control Deep Treatment Masque, $63. The products will be sold on the brand’s

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Via:: https://wwd.com/beauty-industry-news/beauty-features/launchpad-five-new-spring-hair-releases-1203082257/

      

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Uoma Beauty: Foundation for the Post-Fenty World

Sharon Chuter sees your 40 shades of foundation, and she’s not impressed.
Watching beauty’s post-Fenty race to launch foundation ranges composed of as many shades as possible, the industry veteran was unexcited by what she saw as a surface-level competition.
“Diversity became a hot topic that every corporation was trying to tick off their list,” said Chuter, who has worked for beauty giants such as LVMH, Revlon and L’Oréal. “As a person of color, I was looking at it and there was no depth to it — it was shallow. Everybody was looking for quick wins — [adding] shades is a quick win.”
So Chuter decided to launch her own brand, Uoma Beauty, inspired by her African heritage yet designed to be inclusive for people of all ethnic backgrounds, with products that can be used and promise to look good on any skin tone. The line is set to launch first at Selfridges on April 17 and then roll out to ulta.com and uoma.com on April 26 and 200 Ulta Beauty stores on May 3. Uoma counts foundation as its star product, but includes a wide assortment of items in the complexion, lip, cheek and eye categories. Prices range from $18 for an

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Via:: https://wwd.com/beauty-industry-news/color-cosmetics/uoma-beauty-foundation-for-the-post-fenty-world-1203086802/

      

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Revlon Loses Billion-Dollar Brand Status

The Revlon brand is out of the billion-dollar club.
The flagship line of Revlon Inc., which includes makeup, hair color and beauty tools, declined to $998.3 million in net sales for 2018, according to the company’s latest earnings report. For 2017, the segment posted $1.09 billion in sales. Before that, the company was organized differently and Revlon brand sales were not broken out on their own.
The company said Revlon’s struggles were in part due to declines in the North American mass market makeup category — a pain point for other mass beauty companies as well — combined with a shift in timing of customer resets for the fourth quarter of 2018.

Revlon ColorStay Endless Glow Liquid Highlighter
Courtesy Photo

“The mass category for color cosmetics ended the year down about 1.5 percent in 2018, fourth quarter the decline accelerated to be 4.5 percent and we’re seeing that the decline in the first two months of the year in the category is about 5 percent — there are challenges with regard to the category, which is impacting our results,” said Revlon chief executive officer and president Debbie Perelman on the company’s earnings call Monday.
For the year, Elizabeth Arden was the only Revlon Inc. segment that

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Via:: https://wwd.com/beauty-industry-news/beauty-features/revlon-loses-billion-dollar-status-1203086957/

      

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Running down that aisle: the unstoppable rise of wedding trainers

By Zoe Williams

Jimmy Choo has a £500 metallic pair and Kate Spade has brought out a whole ‘bridal range’ of plimsolls. Finally, brides can walk down aisles like actual humans!

Classically, the problem with wearing trainers to your own wedding would have been that they didn’t cost enough: nuptial economics dictate that everything has to cost 10 times more than usual, otherwise it looks as though you don’t really care.

Jimmy Choo has solved this knotty matter with a pair of metallic plimsolls costing more than £500; Roger Vivier has some crystal embellished laceless ones for 870 quid, so nobody could ever accuse you of failing to invest in your big day. And so trainers at weddings have become so acceptable that Kate Spade has brought out a “bridal range” – a selection of mid-market sparkly trainers for every occasion, so long as you end up married at the end of it.

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Via:: https://www.theguardian.com/lifeandstyle/shortcuts/2019/mar/18/running-down-that-aisle-the-unstoppable-rise-of-wedding-trainers

      

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EXCLUSIVE: Patricia Field Gives Iconic Carrie Necklace a Modern Update

Carrie Bradshaw’s name necklace is getting a modern refresh.
Patricia Field, the celebrated costume designer behind HBO’s “Sex and the City,” is launching an updated version of the iconic TV character’s signature necklace. Called the Carrie 2.0, the necklace retails for a base price of $320 and is available now via Field’s web site. The campaign features Caroline Vazzana, fashion blogger and author of “Making It in Manhattan.”

The Carrie 2.0 name necklace, modeled by fashion blogger Caroline Vazzana.
Ronald Flowers

“I grew up watching ‘Sex and the City’ and subsequently launched my career as a writer in New York inspired by Carrie Bradshaw, so when Pat and her team asked me to be the face of the Carrie 2.0, I was so honored,” Vazzana said in a statement. “It was a true dream come true collaborating with [Field] and her team. Between the ‘SATC’ nods and splashes of color from my wardrobe, it made for the perfect modern-day Carrie Bradshaw moment.”
In a statement, Field wrote that the Carrie necklace has been a staple of her brand “for many years.” The updated version, she wrote, is “a modern-day twist” that adds hearts and curves to the bottom of the nameplate.
In the campaign, Vazzana wears

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Via:: https://wwd.com/beauty-industry-news/beauty-features/patricia-field-updates-iconic-carrie-necklace-1203086405/

      

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