By Sali Hughes
The shade has been given an overdue update
For decades, the marketing definition of “nude” was, like most things from American tan tights to Sloaney patent heels, based on some mythical caucasian ideal – an evenly dipped honeyed blonde. A nude lipstick, for example, was invariably a brown-based pale pink that looked far from natural on most women on either side of the archetype (much as it still may look fabulous, of course). In reality, a nude in a beauty context is any shade that naturally appears in skin, from palest cream to deepest espresso, and the industry has been forced to rethink. Essentially, what we’re looking for in a basic, always flattering, wear-anywhere-and-with-anything nude lipstick is something the same, but one or two shades darker, than our real lip tone.
For me, that’s Mac Lustre Lipstick in Hug Me (£17.50), a neutral inner-flesh tone with a sheer finish that can be worn alone, or slicked over a bolder shade to bring it down to earth. Your mileage will obviously vary, so it’s worth whiling away a few minutes on one of the clever nude lip finders available on-counter and online.