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These Asian Shoe Brands Are Developing Big Followings in the West

That Asia’s footwear market is booming is no news. Revenues for the sector have been steadily climbing over the last few years, and currently amount to US$62.5 million, according to online statistics portal Statista.
Western brands make up a big chunk of that figure. Anyone who’s anyone in the industry has invested in the region, either through branding, physical retail or online strategies. (See: Reebok’s appearance on the Shanghai runways this week.)
But while both big conglomerates and established designers are looking East, a handful of labels from Asia are moving in the opposite direction, expanding their appeal to the international stage.
Hailing from South Korea, Japan and China (but stocked by top Western retailers — and even touted by quite a few celebrities), here are five Asian shoemakers making waves overseas.
Yuul Yie
Launched in 2010 by South Korean designer Sunyuul Yie, Yuul Yie has won a loyal following both in Asia and the West for its made-to-order sculptural shoes. The brand’s most recognizable style is its patented Y-shaped trapezoid chunky heel, but collections also include mules, slingbacks, Mary Janes and pumps. Ultra-minimal and color blocky, they often feature conceptually complex details such as pearl-embellished heels and sharp square toes, elaborate buckles and unorthodox

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Via:: https://footwearnews.com/2019/fashion/designers/asian-shoe-brands-popular-in-west-stella-luna-suicoke-hender-scheme-1202765992/