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Foot Locker Launches Its Own TV-Inspired Network for Nike Air Max Day

Sneakerheads rejoice, Foot Locker is launching its own TV-inspired network just in time for Nike Air Max Day on March 26.
The launch of the network is the next iteration of Foot Locker’s “Discover Your Air” initiative, the creative platform dedicated to all Nike Air products sold at Foot Locker. Throughout the rest of March, viewers will be able to tune in to some pretty nostalgic content. The shoe store plans to stream its ’90s-inspired programs on Facebook, Instagram, Youtube and Snapchat through next Tuesday.
But the hype doesn’t stop there. The Nike Throwback Future Pack, which drops on March 21, will also be available at Foot Locker in honor of the big day.

The Nike Air Max 720 “Throwback Future.”

CREDIT: Nike News

The Nike Air VaporMax Run Utility “Throwback Future.”

CREDIT: Nike News

Foot Locker’s dedicated program to the athletic shoe brand will feature cameos from a number of influencers and stars. Expect appearances by comedian Shiggy, influencer Emily Oberg and rapper Swoosh God, to name a few.
Programs include an animated show called “The Air Pair,” a fitness show, “Airobics,” a sitcom “Air It Out” and a news program, “DYA Shoe Tips.” All the shows were created and produced by Laundry Service. Foot Locker will

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Via:: https://footwearnews.com/2019/focus/athletic-outdoor/foot-locker-discover-your-air-nike-air-max-day-1202762471/