If you’re one of the many people who can’t get enough Yeezy, you’re in luck. Adidas CEO Kasper Rorsted has confirmed that there will be more than 20 Yeezy releases in 2019.
Speaking to CNBC yesterday, Rorsted explained how the German company’s Yeezy release strategy is changing since first partnering with West. Adidas’ collaboration with the influential rapper “started out being focused on creating a few products on few releases with a lot of hype,” he shared. This isn’t the case anymore.
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“This year, we will have more than 20 releases. Some will be very scarce and very low on volume, while others will have a different volume profile.” In the first three months of 2019, we’ve seen quite a few Yeezy drops, including three new 350 V2 colorways and the Yeezy 700 in “Geode,” “Inertia” and “Salt.”
Rorsted revealed that while there will be an increased number of 350 drops this year; new Yeezy styles won’t be