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EXCLUSIVE: Givenchy to Show as Special Guest at Pitti Uomo

PARIS — Givenchy is heading to Florence for its return to the men’s runway in June.
The French fashion house will be the special guest of the Pitti Uomo trade show, running from June 11 to 14. Givenchy artistic director Clare Waight Keller is scheduled to stage her first stand-alone men’s show there on June 12, with plans to return to Paris men’s fashion week next January.
“Obviously, being a French couture house, our roots are in Paris, but to take the first leap into men’s wear on a runway level, I felt that would be an incredibly special moment to do it,” Waight Keller told WWD.
“It’s been in the back of my mind for a long time actually to do something there at some point, and it was wonderful to get the invitation to do it. It’s a very important and a really creative place to start a first show,” she said.
“It doesn’t come with the same set of parameters that a Paris runway fashion week does, and I think what’s interesting is that it’s such an unusual setting. Everybody is kind of in a very different mood when they’re there,” Waight Keller added.
French conglomerate LVMH Moët Hennessy Louis Vuitton, the

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Via:: https://wwd.com/fashion-news/designer-luxury/givenchy-special-guest-at-pitti-uomo-florence-menswear-show-1203082011/