Riccardo Tisci’s sneaker moment officially arrived at Burberry on Sunday evening when the creative director unveiled his second collection for the house at London Fashion Week.
During a show that highlighted Tisci’s well-known affinity — and talent — for elevated streetwear, Burberry offered up a series of new creeper-sole sneakers. Fashioned in bright red, animal prints, black and diamante, the kicks were an obvious nod to the now-ubiquitous dad shoe trend. But Tisci’s versions were a bit more subtle than the best-selling Balenciaga Triple S and other chunky styles.
Gigi Hadid modeling Burberry fall ’19.
It’s not surprising that Tisci, a self-described sneaker fanatic, is making a big play for the market in his new role. After all, he stirred up huge consumer excitement with his past designs, most notably with his wildly successful Nike collaborations.
Still, market watchers have been debating how long the incredible sneaker momentum can continue at retail. So far, there hasn’t been a slowdown — with sneakers still driving huge sales for Balenciaga, Versace and other fashion houses. But the market has never been more saturated — so it remains to be seen whether Burberry can cash into the same degree.
Meanwhile, Gigi Hadid — who typically skips London