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How Bruce Nordstrom Convinced the Department Store’s Employees to Always Grant Refunds — and More Amazing Stories About the Retail Legend

On Dec. 4, Bruce Nordstrom will receive the Lifetime Achievement Award at the FN Achievement Awards in New York. In recognition of the honor, a number of former and current Nordstrom team members reminisced about the biggest lessons they’ve learned from the retail legend.
Erik Nordstrom, co-president
“So much of what my dad believes in when it comes to retail, is best exemplified on the shoe floor. The commitment to extended sizes, wide selection, latest fashion, and most of all customer service. You literally are on your hands and knees in front of the customer trying to take care of them. This spirit of service, and healthy humility, is a great lesson for us wherever we are serving customers. (2) Be supportive of your family. Loyalty has always been of the utmost importance to my dad, and nowhere does this show more than when he talks about family. This doesn’t mean we can’t disagree. In fact, we should disagree from time to time, as we are different people. In the end, we should always support each other. (3) Short hair is better. (4) For us, the key to customer service is finding ways to make the person dealing directly with a customer to really care

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Via:: https://footwearnews.com/2018/business/retail/bruce-nordstrom-fnaa-2018-lifetime-achievement-employees-comment-1202713544/