Thanks to the bathroom selfie, Netflix-and-chill culture and #iwokeuplikethis humblebrags on Instagram, ‘sleepleisure’ is the off-duty look for 2018
What are you doing tonight? With the sun setting before 4.30pm, the onset of winter is enough to make even the most sociable of us want nothing more after work than a simple formula: sofa, sweatpants, a series on the laptop and – depending on whether your mood is more Olivia Pope or the Queen – a glass of wine or a nice cup of tea. Guess what? That is not a cop-out this year. In fact, it is the height of fashion. We have reached peak effortless dressing and are now at “can’t be asked”. Sofa dressing is the off-duty look for 2018.
The fashion site Man Repeller calls it “sleepleisure” and is in favour of it. So is the retailer Farfetch. “It’s a reflection of a big shift towards comfort,” says Celenie Seidel, Farfetch’s market editor. She cites 2012’s “cosy boy” phenomenon, which had the soft-sweatpant- and baseball-jersey-wearing hip-hop collective A$AP Mob as figureheads. You could also credit Kendall Jenner and Rihanna, with their XXXXL hoodies; Hailey Baldwin in a tracksuit at the airport; and Elle Fanning in one at a party.