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Beauty Players Report Gains in Quarter

Beauty companies reported higher sales in quarterly reports on Wednesday, with Inter Parfums Inc., International Flavors and Fragrances and E.l.f. Cosmetics posting gains.
On earnings calls, Inter Parfums detailed its expansion of the recently acquired Guess license; IFF talked the $7.1 billion Frutarom merger, and E.l.f. plans to get more newness onto store shelves with an initiative it’s calling Project Unicorn.
Inter Parfums Details Guess Fragrance Plan
Inter Parfums Inc. is working to reestablish the Guess fragrance business.
The company, which took over the license from Coty Inc. earlier this year, said it is in the process of procuring and starting to sell finished goods. Inter Parfums’ efforts center around Guess’ 1981 and 1981 Indigo fragrances, which each come in men’s and women’s, and include a significant push for the holiday season.
Inter Parfums has scheduled “major” shipments for September and October, executives said on the company’s earnings call Wednesday, and is gearing up for advertising and promotion efforts around the 1981 fragrances.
“Our worldwide distributor network is quite enthusiastic about Guess because they view it as a great American brand with huge brand recognition outside of the U.S.,” said Jean Madar, Inter Parfums chief executive officer and chairman. The business expects the fragrance to do

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Via:: https://wwd.com/beauty-industry-news/beauty-features/beauty-earnings-guess-fragrance-plan-frutaroms-merger-and-e-l-f-s-project-unicorn-1202771421/