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Hennessy Taps Jean-Raymond for First Apparel Capsule

NEW YORK — Kerby Jean-Raymond bristles when it’s suggested that he’s a streetwear designer.
But there’s no denying the founder of Pyer Moss is popular with the trendsetting Millennials who define the movement. His first sneaker for Reebok, which dropped earlier this month, sold out within minutes and is being offered on resale sites for more than $500.
Now Jean-Raymond has designed a capsule collection for cognac brand Hennessy’s Wild Rabbit “Never stop. Never settle.” project.
The designer was commissioned to create a line inspired by Marshall “Major” Taylor, an African-American track cyclist who won the sprint event at the 1899 ICA Track Cycling World Championships in Montreal and went on to compile a storied career in the sport. However, Taylor, who died in 1932 and was once esteemed as the fastest man on two wheels, is largely unknown today.
But with the help of Hennessy, ESPN and Jean-Raymond, that’s about to change.
On Thursday night, the brands will unveil the MMT 140 x Pyer Moss for Hennessy Capsule Collection, a mash-up of vintage cycling gear and streetwear staples, as part of an event that will celebrate the athlete. The program will include an ESPN-produced documentary, a voiceover performed by Nas, and a monument called

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