The cover star of the Guardian and Observer’s twice-yearly style magazine, The Fashion, talks Insta-fame, becoming cool and her ‘Britney moment’
- See her model the key trends for spring/summer 2018
Lera Abova’s big break came in 2016 when she shot with photographer – and 90s grunge legend – David Sims, who became a champion of her career. Abova describes herself as his muse which, she says, “is just amazing”. “He’s an artist. To know that he sees something in me … I’m always really honest with him, crying in front of him, telling him he changed my life, which is very true.” She has also worked with Sølve Sundsbø, Colin Dodgson and Mariano Vivanco.
Abova has shot covers and fashion stories for Vogue Ukraine, Vogue Paris, Vogue Germany, Vogue Russia and Vogue Australia. She has also starred in campaigns for Joseph, Acne and Sportmax.