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Canada’s Jean Coutu Secures Clinique

Last week’s announcement that Canada’s Jean Coutu Group would start selling Clinique raised the hopes of many U.S. drug chains that they might also secure the coveted brand.
But those familiar with the Canadian market, where Clinique has been sold in Shopper Drug Mart for years, said that’s not likely to happen at this juncture.
While U.S. chains are doing an impressive job of burnishing their image, they still lag behind Canada in ambiance and service, explained brands selling in Canada. Compounding that issue is the fact the department store trade is sparse in Canada with large geographical areas not covered.
Jean Coutu officials said Clinique will be in several of its affiliated stores in Quebec and New Brunswick as well as Jean Coutu online. The chain dominates the Canadian pharmacy business with an estimated 50 percent of total sales. That is complemented with an upscale beauty department staffed by one to four consultants at all times and offering beauty brands such as Caudalie, Biotherm and Jouviance. In store beauty services include skin analysis, makeup touch-ups and a makeup trial program. Jean Coutu operates 418 stores in three provinces with average sales per store pegged at about $12 million. Beauty is front and

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